Advertising Sales
Streetwise Do-It-Yourself Advertising
Sale Price: $12.89*
Retail: $19.95 (35% off!)
(Overstock Books)
Filled with expert advice that is sure to send sales soaring, this complete guide to creative advertising and promotion includes dozens of templates and worksheets, plus examples of ads, direct mail pieces, and press releases. Two-color illustrations...
Merchant: Overstock Books
Madison & Vine
Sale Price: $10.95*
Retail: $16.95 (35% off!)
(Overstock Books)
Advertising Age editor Scott Donaton explains why the entertainment and advertising industries need to create business models based on content-commerce partnerships. Copyright (C) Muze Inc. 2005. For personal use only. All rights reserved.
Merchant: Overstock Books
The Advertising Business
Sale Price: $70.25*
Retail: $73.95 (5% off!)
(Overstock Books)
?A significant one-volume reference on the business of advertising, this work is recommended for undergraduate through professional collections.? ?R.R.
Merchant: Overstock Books
Just a Click Away
Sale Price: $34.22*
Retail: $37.60 (9% off!)
(Overstock Books)
B> From modest beginnings, advertising on the Internet quickly has become a multibillion dollar business.
Merchant: Overstock Books
The Fall of Advertising and the Rise of Pr
Sale Price: $17.30*
Retail: $24.95 (31% off!)
(Overstock Books)
Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today`s major brands are born with publicity, not advertising.
Merchant: Overstock Books
Tested Advertising Methods
Sale Price: $10.31*
Retail: $15.95 (35% off!)
(Overstock Books)
A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.
Merchant: Overstock Books